Leveraging YTBS's Frequency Driver™ solution, Welch's Spreads launched the Welch's Orlando Family Adventure Sweepstakes. Consumers find out about the program via sticker on packs of Welch's spreads. They are directed to www.welchsprize.com to participate, then are linked to YTBS. Users have to create an account, complete a survey, and enter a unique code. to see if they have instantly won a prize, and are also entered into the drawing for a sweepstakes. Grand prize is a trip for 4 to Orlando, Florida.

YTBS's Frequency Driver™ solution features a compelling "collect & get" incentive structure designed to motivate repeat purchase among brand loyalists. It includes measurable unit volume analysis by user segment, filtered down to the individual consumer.

CLICK HERE to learn more about YTBS’s Frequency Driver™ Solution.