Dial Soap launched a rewards program using YTBS's Frequency Driver™ solution to increase purchase frequency of their 3-bar packages of soap. Specially marked 3-bar packages contain a unique code on-pack giving consumers a sweepstakes entry for a room makeover, 15% off a purchase at ImprovementsCatalog.com, and the chance to win great Quick-Win prizes.

YTBS’s Frequency Driver features a compelling "collect & get" incentive structure designed to motivate repeat purchase among brand loyalists. It includes measurable unit volume analysis by user segment, filtered down to the individual consumer.

CLICK HERE to learn more about YTBS’s Frequency Driver™ Solution.